Showcase your company and attract top talent with a well-designed careers website as part of your employer branding strategy
At Corporate Crayon, we're experts in employer branding and recruitment marketing. Our team understands the importance of a well-designed careers website. Not only does it provide an easy-to-navigate platform for job seekers to search and apply for open positions, your website also offers potential talent an insight into your company culture, giving you complete control of your recruitment marketing in Australia and worldwide.
WHAT IS EMPLOYER BRANDING?
Employer branding refers to the image and reputation that your company projects to external talent, current employees and the public as a desirable place to work. The first step to employer branding is developing your Employee Value Proposition (EVP) to attract and retain top talent. At Corporate Crayon, we are experts in EVP development as part of our Employer Branding service in Australia and worldwide. Understanding and implementing your EVP ensures you can attract and retain the best talent.
WHY INVEST IN A CAREERS WEBSITE?
Your careers website is the critical recruitment marketing tool that showcases your company and your unique Employee Value Proposition (EVP). It is the best way to attract and recruit talent for your organisation. By investing in a careers website, you're investing in your company and future talent. This gives you and your organisation a chance to position and compete in the recruitment market in Australia and Worldwide. Providing talent with a user-friendly and engaging platform allows job seekers to learn more about your company and, ultimately, apply for a position. A well integrated careers website or careers page can work seamlessly with your application and onboarding process.
OUR APPROACH TO CAREERS WEBSITE DEVELOPMENT
At Corporate Crayon, we partner with website development engineers to deliver Careers Websites and Careers Pages (on your existing website). We can provide an end-to-end service from concept to launch and ongoing management following our unique approach.
Our process includes:
Research and exploration of your brand and your audience including external talent
Website concept development and user journeys
Engaging content creation to create a unique experience that aligns to your employer branding and to inspire top talent to work for you
Custom design for your organisation and target talents’ unique needs
Technological build, implementation and testing with support from our partner organisation
Ongoing user-testing for optimisation
Ongoing technical and content management support.
WHY WORK WITH CORPORATE CRAYON
Corporate Crayon caters to various organisations and businesses, providing each with a succinct, technologically capable and easy-to-use careers website that shows off the best parts of your employer branding in Australia and worldwide. An effective Careers website requires in-depth knowledge of your audience, your talent and Corporate Crayon combines our extensive knowledge of talent and their motivators with the very best in creative and purposeful engineering.
Through our combined knowledge of recruitment marketing in Australia and worldwide, organisational behaviour and creative design, our team is here to support and implement end-to-end careers websites that bring your organisation front of mind.
Ready to showcase your Employer Branding to attract top talent? Corporate Crayon is here to support you. Get in touch with us today.
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